The Google Knowledge Panel vs. Google My Business: What's the Difference?

The Google My Business tool lets business owners manage their online presence on Google Maps and search easily, but the Google Knowledge Panel is automatically generated by information from other sources.
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Guide to Local SEO for Contractors

Local SEO for contractors begins with a complete, accurate, and thoughtfully built-out Google My Business listing. Learn what GMB can do for your business and why it's so important in 2021.
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Guide to Google My Business Services and Products

Google My Business Services and Products are features integrated into Google My Business that can help you promote — and potentially sell — your offerings directly from your GMB listing on page 1 of search results.
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The Benefits of Google My Business

The benefits of a Google My Business (GMB) profile for local SEO are plentiful. This month, we review what GMB is, what it does, and why you need it.
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Google My Business Service Areas: Unpacking the Subtleties

For service area businesses who do not have or do not care to publicize a physical address, local SEO strategy is centered around pinning down and targeting customers within a defined geographic service area. And that starts with your Google My Business listing.
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Local SEO for Lawyers: Setting Up Your GMB Listing for Success

Local SEO for lawyers has multiple layers — but a great starting point is setting up and optimizing your Google My Business listing.
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2021 Local SEO Checklist

What local search strategies should your business prioritize this year to stand out from the crowd? Use our 2021 local SEO checklist to guide your efforts.
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Why Local SEO Is Important in 2021

Want to know why local SEO is important? Because in the midst of a pandemic, local products, services, and resources matter more than they ever have.
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What To Do About Duplicate Google Listings

Duplicate Google listings can seriously detract from your local search impact. In this month's blog, we discuss how to identify and eliminate them.
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How to Rank in Google SERPs

There are several routes one can go in improving rankings on Google SERPs — getting near or to the top should be seen as a long game of continuous self-improvement. That said, there are steps you can take to start rising today.
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Creating and Optimizing Practitioner Listings for Google My Business

Via Google My Business, individual practitioners such as lawyers, doctors, and real estate agents can create their own listings separate from an associated practice. How can this benefit (or detriment) your local SEO strategy?
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Citation Building: A Local Search Essential

Citation building is an essential part of any local SEO strategy. What is it and how do you do it?
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8 Proven Strategies to Get More Google Business Reviews

Quantity and quality of Google business reviews are critical to standing out in local search. Here's how to get them.
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Making the Most of Google Posts

Google Posts allow local businesses a wealth of customer engagement opportunities directly from their Google My Business profile. Utilizing and maximizing the different types of GMB Posts can help you stand out in local search.
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Guide to Google My Business for Real Estate Agents

When adding a Google My Business listing as a real estate agent, or real estate agency, there are some important guidelines laid out by Google that must be followed. Learn more here!
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